• Watching TV for long hours is an unhealthy habit

    Watching TV is normally a thing we indulge during our free time. The amount of free time we get daily is limited. When you subtract the time spent working, commuting, eating, sleeping, and doing housework, chances are you are left with very little time – maybe an hour or two of free time each day. If you are using all of your free time and beyond for watching the idiot box then you are certainly getting addicted to […]

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  • Web user tracking

    You must have seen the message displayed below as you log on to many websites these days. These websites use technology to track visitors and learn about their web behavior. The purpose of the message ( e.g. given below) is to seek your permission to allow them to track you. Initially, they never used to seek any compliance from visitors, but GDPR (the General Data Protection Regulation) of EU which got enforced from 25 May 2018 has […]

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  • Why you should wake up early morning?

    You have heard this umpteen times from your childhood that waking up early in the morning gives you a lot of benefits. If you wake up daily, preferably before sunrise, you are bound to gain value from the habit. If you have followed the lives of many great men who have lived in the past or now had this habit in life. Your mind must have got worked up positively as you read the title of this […]

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  • Pursue a Hobby

    We refrain from pursuing hobbies which otherwise we love to do thinking they are for people who have lots of time to spare. This is a misunderstanding we have about hobbies. Having a hobby is worth the time you spend on it. Hobbies give you emotional, mental and physical benefits by pursuing them. Hobbies give you the opportunity to take breaks from your regular work. One cannot work continuously for long periods of time without taking time-outs […]

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  • Some Facts About Procrastination

    Today, I decided to write a post on procrastination because it had played a prominent role in keeping me rooted to a place for a long period of time. The adverse effects of that period are still lingering in my life. Precious amounts of time get lost on every occasion you procrastinate. So, before getting into the discussion of our topic, I decided to find a couple of quotes on time which I am jotting here. “Yesterday […]

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  • Marketing Mistakes You Should Avoid

    “IF YOU DON’T KNOW WHERE YOU MAKE YOUR MISTAKES, THAT’S YOUR WORST MISTAKE: NOT KNOWING WHERE YOUR MISTAKES ARE AT.” MEEK MILL Marketing is the lifeline of any business. So mistakes that happen in a marketing process are important as they would affect every other part of the business. If you have been in the marketing business for some time, then its more than likely that you have already made a few errors in the process. You […]

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  • Benefits of Keeping a Journal

    If I tell you that keeping a journal would improve the quality of your life – would you do it? I feel – most of you will brush aside the suggestion as you do for many other things in life. Whether you do it or not – I am jotting down the positive impacts of journaling in this post. This is for the benefit of those who may consider taking my suggestion seriously. Journaling is writing down […]

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  • Customer Engagement

    Customers are the lifeline of a business. A business can flourish only if it’s customers are happy with its product and have a good relation with them. Often customers may like the product of a brand but may not carry the same liking for the business. This is where the advantage of having an engaging relation with customers comes into play. Many companies are not enough serious on this matter. They presume their relation with a customer […]

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  • Why it is important to have a reading habit?

    The habit of reading is a virtue worth having if you wish to expand your knowledge beyond your academic qualifications. I believe knowledge is more valuable than any kind of material wealth you possess. More so, because you need knowledge and mastery to earn this material wealth and keep it safe. Knowledge is, therefore, worthier than material wealth. If you look at the life of all great men who have traversed this world – you will find […]

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  • Why Content Creation is Important in Marketing?

    Content writing is now an established industry in the marketing arena. Digital boom in communication industry is creating scores of channels for marketers to interact with customers. These developments have contributed to an enormous need for content for messaging and thus making it an industry. Voluminous increase in demand for content has fueled the need for more and more content creators. Creating content has, therefore, become an in-demand profession now. Content writing is a job which every […]

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  • Why do I want to Write on Spirituality?

    I have decided to start a separate section called “Seeking Self” in this blog. This is not to bombard this blog with a lot of spiritual stuff. Instead, I intend to put posts on various aspects of becoming a better human being. Of course, this will have posts related to spirituality also. I believe that to achieve success in any field – first you need to be a good disciplined human being. It is being eons since […]

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  • Understanding Customer Needs and Wants

    The success of a business depends on having increasing numbers of satisfied customers and understanding customers needs and wants is, therefore, necessary. This is a view propagated by marketing gurus long time back, albeit, in different words. Peter Drucker an Austrian-born American management consultant contended that “purpose of a business is to create a satisfied customer.” Philip Kotler an American marketing author argued that “marketing is offering the right product at the right price; available to a customer […]

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