Content Strategy

A Content Project normally consist of a content inventory and a content audit. Planning and managing a Content Project becomes a complex task if the website is huge. Now, to make the task of executing a complex Content Project more simpler and manageable there should be clarity of vision and goals of the project. There should not exist any ambiguity on this aspect among the stakeholders of the project. Clear instructions should be given to each stakeholder after discussing the entire project […]

  Content Marketing is creating good quality write-ups, articles, blog posts, newsletters about your products, services or ideas and sharing them online with public at large on the internet who may become your prospective subscribers. Content creation of relevance and value has become one of the important strategies of marketing today. Content marketing is going through tweaks and changes enforced regularly by search engines and is now evolving itself into a big branch of SEO marketing. This […]