Building a Content Marketing Team is one topic that is often overlooked for analysis in the content marketing field.
We often get into minute detailing and scrutinizing of a marketing process, but tend not to attempt a study on the quality and experience of a person who is executing the said project.
Attributes of an employee is considered as the concern of an employer only.
We do not delve on – the type of professional should the person handling a marketing project be and what kind of qualities and experience should the person possess.
This is because such factors are not interesting enough to probe, but in reality these are issues which affect the success or failure of a marketing project simply because; these professionals are basically responsible for executing a project successfully.
Attributes of an employee is considered as the concern of an employer only . It is so because the prospect of an employer is directly linked to an employee.
Similarly, having knowledge of all key professional qualities of a job is vital for an employee to get a better deal for his appointment. Just like the employer who is concerned about the quality of his employee, an employee is an interested party in knowing the professional requirements that he should possess to get a better deal from his employer.
The point is that knowing the prerequisites of a particular profession is good for an employee to equip himself for the kind of work he is expected to carry out in his profession and it is good for an employer so that he can easily identify the person who can fulfill the job requirements of his organization efficiently.